About
Every day, just like you, NOWATCH asks the question: what’s the smartest way to feel calm, strong, and present?
Founded in 2021, NOWATCH is a health innovation company for the curious. By blending cutting-edge technology with the leading science around mental health, we explore the frontiers of wellbeing.
The NOWATCH Awareable is our flagship product, and the first step on our journey towards helping people recover from stress quickly and enjoy more meaningful lives – because Time is NOW.
We stand for
Restoring balance between mind and body, technology and humanity.
Helping the curious seek balance.
Celebrating and nurturing life on Earth.
Shifting minds and cultures for the benefit of all.
Business as a force for good.
Designed in Amsterdam
Produced in Finland
NOWATCH brings together excellence in Eastern and Western craftsmanship. With talent across three continents, we passionately combine leading health science, hardware technology, software innovation and ancient gemstone knowledge.
Board of Advisors
Chris Hall
Chair of the Executive Board
Dr. Nandini Tandon
Chair of the Scientific Board
H.R.H. Rajkumar Bhriguraj Singh
Chair
Remco Wilcke
Member of the Board
David Snellenberg
Member of the Board
Amsterdam
52.3676° N, 4.9041° E
Ivaylo Aleksandrov
Tech Care Specialist
Daniel Acutt
Creative Director
Tom van den Bogaart
Creative Developer
Isabella Demori
Social Media Manager
Charley Dirksen
Chief of Staff
Gemma Galeno
Art Director
Samson Grice
Data Science Talent
Loes Hilte
People & Culture Manager
Selina Horning
Customer Care Lead
Viktoriia Hume
Digital Art Director
Hylke Muntinga
President
Jaimy Nikijuluw
Customer Care Specialist
Pepijn Kroes
Software Developer
Michiel de Koning
Marketing & Sales Lead
Tessa Lippmann
Director of Partnerships
Timothée Manschot
CEO
Alisdair Mills
Software Developer
Marco Plasmati
Software Developer
Tom van Rooijen
COO
Joana De Calheiros Velozo
Science Lead
International
+30 people
Amsterdam (AMS)
52.3676° N, 4.9041° E
Jaipur (JAI)
26.9124° N, 75.7873° E
Oulu (OU)
65.0121° N, 25.4651° E
Los Angeles (LA)
34.0522° N, 118.2437° W
From Jaipur to Amsterdam
Rajasthan is the northwestern region in India, famous for its long history of artisanal craftsmanship. Strategically located along ancient trade routes, it has developed into a production hub for the finest cloths and gemstones.
In Jaipur, Rajasthan we work with family run businesses who preserve the inter-generational practices of gemstone knowledge and craft. We are honoured to have these craftspeople as part of the NOWATCH family.
Intentionally sourced minerals
All our gemstones are intentionally selected and cut to uphold the highest quality, traceability and sustainability standards. The stone-cutting process is done with fine precision by hand. We are proud to handle and approve each stone before it becomes a part of your treasured NOWATCH.
We’re using business as a force for good
We are in the proces of getting our B corporation certification. If accepted, we will meet the highest verified standards of social and environmental performance, transparency and accountability.
How can we help?
If there’s anything you’d like to know more about, please get in touch.
We’d love to hear from you and will respond within 24 hours on business days.
support@nowatch.com
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